The agency of the IPG Mediabrands Group leads the ranking of the most awarded media agencies in the Spanish market in 2017 after obtaining a total of 5 prizes: 2 Oros, 2 Plates and 1 Bronze.
UM obtained 2 Oros in Reactine Gama and Tous (“Collection Fall / Winter”) in the categories Best Tactical Action and Special Internationality , respectively; 2 Plates with Aldi Supermarkets and Tous (“Instagram Stories”) in the categories of Construction of a Brand and Best Campania in Own Media , and 1 Bronze with Tous (“Instagram Stories”) in the category Best Integrated Campaign . Likewise, UM counted on a finalist campaign for Aldi Supermarkets in the category Special Best Tactical Campaign with a budget inferior to 200,000 euros.