Godzilla attacked the Wendyverse over the weekend; however, footage is scarce.

According to Forbes, Meta tweeted a video promoting a virtual experience taking place at the Wendyverse – a branded virtual space launched by Wendy’s earlier this year – featuring the ruins of a Wendy’s restaurant that had been destroyed by Godzilla. The tweet and video were then reportedly removed by Meta on Saturday.

It should be noted that Meta is new to the virtual experience industry, which means it’s inevitably going to have to navigate some trial-and-error. “Meta has limited-to-no experience in truly making enjoyable gaming and entertainment environments where people really want to be,” says Joshua Lowcock, chief media officer at Universal McCann Worldwide. “Meta still has a lot to learn.”

Read more on The Drum.

UM US (Global Headquarters)
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