UM Lisbon has added Mineráqua Portugal, owner of the Castello Water brand, to its client portfolio.
Category: Global Newsletter
A concerted effort at UM China has paid off with two big account wins – Japanese watch brand CITIZEN and Swiss chocolatier Lindt.
UM has announced it has taken on the U.S. and UK media planning and buying business of SportsYapper, the new social application for sports fans. While the UK will be SportsYapper’s first national launch, the account was originally won by UM in the U.S.
UM London has announced a strategic partnership with BuzzFeed, the leading social news and entertainment company. The partnership will give UM London industry-leading insight into the content marketing practices of one of the fastest-growing websites in the world.
UM Poland will continue to handle the media planning and buying for PKO BP, Poland’s largest retail bank, for an additional two years. The reappointment follows a highly competitive pitch against four other agencies.
UM Australia will continue as LEGO Australia’s media communications agency following a competitive review against two other agencies.
UM Spain celebrated two recent account wins by securing the media duties for Heelys and Bwin.Party Digital Entertainment.
What garners eyeballs in the virtual world? How to make the most of your online presence? Lodestar UM’s recent social media survey, Wave, identifies trends over the last two years that show how people access social media and how brands should position their pages to deliver the best experience.
After an extensive pitch process, Ernst & Young (EY) has signed with UM Netherlands, recently ranked the number one Dutch media agency. UM is now working on the media, content and implementation of a new corporate campaign for EY as well as expanding their online and social media footprint.
If you are looking for UM in Belgium, make sure to head to their new address.
