UM Amsterdam has won the media account for International Card Services (ICS), the largest credit card provider in the Netherlands. UM has already begun working on the account with the recent launch of two new campaigns.

“We chose UM as a strong multidisciplinary partner that can help us make smart, strategic decisions in an increasingly complex media landscape,” said Margot Klinkenberg-de Swart, Head of Communications at ICS. “We are convinced UM can help us achieve our ambitious communication and business objectives.”

With more than 20 years of experience issuing, promoting, managing and processing Visa and MasterCard transactions, ICS is the leading credit card specialist in the Netherlands. ICS also offers customers a range of other financial services, such as insurance products and revolving credit facilities.