Based on a number of industry events, I find it surprising that arguments still rage around data vs creativity or technology vs humanity.
News
IPG Mediabrands Australia has appointed Fiona Johnston as CEO of UM Australia. She will take over in October and replaces Ross Raeburn.
Following a multi-agency pitch, leading electrical solutions company, Orient Electric, that’s a part of Indian conglomerate CK Birla Group, has appointed Lodestar UM as its media agency on record (AoR).
GCH Retail, which owns and operates brands such as Giant, Cold Storage, Mercato, TMC and Jasons in Malaysia has handed UM Malaysia its media duties.
Entertainment and gaming company Ubisoft has chosen UM as its U.S. media agency of record after a competitive review that started in late 20
The job of media practitioners is getting more complex in the advent of technology, hence the Malaysian Media Awards 2017.
CIOs are often asked to help drive organizational transformation and digital innovation. The challenge is finding the right sponsors within within an organization.
“Art and science play a very strong role when it comes to outdoor,” says Chad Stoller, Global Chief Innovation Officer at UM.
BMW India has appointed Lodestar UM as its strategic media partner. Effective July1, 2017, this mandate will include media investment and st
Kim has 24 year’s industry experience. MJ first joined UM in 2007 as Director of Media Planning, before serving as UM General Manager.
