When women succeed, countries succeed. American women in particular play a key role in collaborating with their counterparts from all around the world to create life-changing professional development opportunities that promote women’s success and leadership both at home and abroad.
News
UM has kicked off this year’s Cannes Festival of Creativity with six shortlists on the first day!
2017 marked yet another immensely successful showing for UM at Cannes Lions as the agency won 15 Lions (4 GOLD, 4 SILVER, 7 BRONZE) and was SHORTLISTED for an additional 21 times!
Known for her innovative approach to media (and less so for a short voiceover career), UM’s U.S. CEO, Kasha Cacy, oversaw a 9% increase in revenue for the firm’s U.S. business last year, with a slew of new clients and successful defenses of existing ones.
UM earned five wins at 2017’s Festival of Media Global.
Coming up with a new approach to media planning is no small feat.
Every television advertiser is trying to identify what their specific audience means outside of broad age and sex demographic targets.
Simon Bowthorpe, managing director of UM Qatar, has been promoted to managing director UM Qatar & Kuwait & FP7/KWI.
It was an impressive haul for UM at 2017’s Festival of Media MENA, as the agency earned eight wins (one Gold, four Silver, three bronze).
UM, part of IPG Mediabrands, will handle media buying and planning services for Coach for markets across North America and Asia.
