UM has named W. Joe DeMiero U.S. CEO, succeeding Lynn Lewis, who becomes global CMO of parent IPG Mediabrands.
DeMiero, a long-time Publicis executive, most recently was CEO of its Hawkeye experience marketing unit.
Lewis, who was named UM’s U.S. CEO in December 2018, retains her role as global CMO of the agency, while taking on her IPG Mediabrands position. She reports to global CEO Daryl Lee.
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